Open can make human progress   conservative can make human fall behind

　　2008, a new year in a new century, in the environment of internationalization we want to guess what the motivation of development is.

　　 The British Royal academy of sciences got the conclusion that science is the first motivation by studying the human development of 20th century. But in 21st century, the answer is “culture”. If everyone knows that culture has become the first motivation of the development of human society, so a new age is coming, which is originality based on culture. It may become the vanguard of culture originality of China 2008 year?

　　Investment originality has become a hot topic in the exposition of culture originality held in Beijing. The doctor of Management College of China Media University and the director of China system study center thinks, the sustaining development, the combination of culture and capital have maturated, a golden age of culture development, flourish, investment has coming.

　　Although many domestic financial institutions and investors haven’t understood the real value of “culture originality industry”, the real estate and stock market are still influencing those small capitalists. But the fact is culture originality is standing in the scratch line of fortune. The honorary Dean of national academic of Jin yunshan Liyi thinks, the rising of China is based on the rising of Chinese culture. While the sub-director of culture market center of China Culture Department Liu shifa holds the view that China culture industry is in a new developing age, now, it is not enough that the inside system reformation of culture industry. This is just a small reform, small open, it needs the outside system reformation of culture industry. So we could have big reform and big open. We should use modern capital to arm China’s culture industry.

　　All of these new views want to express this information: culture open.

　　In fact, if we want to develop originality, we need to open our minds, in the bureaucracy, originality is becoming a show. If we want to develop a nation’s culture, we need to open our minds. Mind closedown, Culture view are conservative, the strength will no vitality. If we want to improve a nation’s quality, we need open our minds. The manners and morals of he time are vulgar, the value is poor, although we have a huge population, we are just thought as a labor country. Open is a trendy of human society development and is a trendy of the sustaining open and reforming, as well as resources of the world. A bright fact is human has got more realization to the objective society. And open, just like our sun, puts its energy to our world which human beings are living in. all of this produce photosynthesis, form terrestrial heat and make wind to form new life of generation to generation. To such a open world, everything is changeable, and all of these are originality.  China will be a open country in 2008, while Beijing Olympic Games is an event of opening in Chinese history. Let China and the world get together in this year.

　　The naissance of Shanghai World Exposition“HAIBAO”

　　18th ,Dec 2007, The naissance of Shanghai World Exposition“HAIBAO”of 2010. according to related people of Shanghai World Exposition said, “ HAIBAO”means“SI HAI ZI BAO”， it also means collect fortune from all over the world in Shanghai World Exposition. The name of “HAIBAO” is sounds good and also echoed with the color of sea blue. And it expresses a whole new idea of inaugurating blue civilization of China in the internationalized 21century. At the same time, the core idea of “HAIBAO” is put “people” as a core idea. It either reflects the special features of Chinese culture or echoes the design idea of totem of Shanghai World Exposition.  It has a sense of cultural innovation that first using Chinese character as the designing of lucky thing. We can predict, the naissance of “HAIBAO” can bring new economic benefits with the sustaining rising of Shanghai World Exposition in 2010 year.

　　The secret of collecting “HAIBAO”

　　On 17th, January 2007, Shanghai Affair Correspond Bureau sent invitation of collecting the lucky innovation design. From starting on 17th in January to ending on 31st in May, they received all about 26655 designing products from Asia, Europe, South America, North America and Oceania including China, America, France, German and other countries. China domestic products are 26203 pieces, Taiwan, Hong Kong and Macro are 21 pieces, and from the foreign countries are 431 pieces. In the manuscripts of 26655, the products below 10 years is 7%, 10- 20 years is 35%, 21-30 years is about 38%.31-40 years is about 195, above 50 years is about 11% .This tell us the cultural innovation are fastened on 10- 40 years old( taking about 82%)

　　Viewpoint观点

　　Originality is the co-career of our society

　　In recent two years, developing originality has become a hot wave in nations. The government plays the pioneer. The Beijing Culture Exposition, the Originality Week of Shanghai, the Shenzhen Culture Exposition, and Chongqing, who is not well-developed, also made an originality industry activity. But if you look carefully, these are just some external work. If there is no “ originality industry”, these activities are just like thematic ceremony held by government and city tour cultural festival, which dispatched buy government, led by parted leaders, held by active offices, appropriated found by financial bureau, and corresponded by police office, traffic bureau, street office. And then choosing a fine day to inaugurate and invite some leaders to make a speech. Chinese thing is covered by government except people’s marriage. Such activities are unaccountable in every-grade local government. At the beginning recruited investors, then cut the ribbon at an opening ceremony or held a ceremony of being open to traffic, now it turns originality industry.

　　Weather it develops, has foreground, has benefit or not, neither seeing the society itself nor the good and bad of the market. But seeing the attendance of how many officials and the statures. The more the officials and higher the official position, the more influence and more benefits. Common people can’t understand this special pattern, neither even the world is so. Only those who deal with the unit-operation can know and regard it as Chinese potential rule. From Chinese reforming and opening to now, it experienced almost 30 years. But there are till many problems like official styles and policies aren’t changed. On the contrary, potential rule is popular and forming a contorted and unhealth ethos. We have to think deeply about all of these things.

　　To originality industry, which managed only by government, how much benefit it can get? In fact many originality industry experts and big companies come to take part in these activities just for meeting the officials, so that they can get some favorable policies. While to Chinese originality industries, many of them are small and short super subminiature. Even many individual doors are in a very hard time for not really understanding the value of originality. To the development of originality industry, these companies need more relaxed policies, financing environment and open market resources. In this point, many local governments are just phrasemonger. The government policies pieced together from other policies about high-tech industry gardens and building industries. There are a few in practices to the real originality industry.

　　The well-known Beijing 798.whose real history no more the help of government than the artists’ can’t help but painstaking effort. The artists have to looking for their way out in the condition of art market downturn and ideology closed. The Sunzhuan art is so. In Chongqing almost all artists and art fans are living in a town named Huangjiaoping. Not only Sichuan Art College is here and also has low cost of living.

　　From this historic view, the situation of Chinese originality industry is due to the insisting and presuming of those poor artists and dreamers. Now, China wants to develop originality industry, many officials are taking part in. but they forget those real artists and original people.

　　Taking Chongqing as an example, because of its undeveloped level, the originality industry is just a baby. The local governments don’t understand the real meaning of it. In the programming of Chongqing originality industry, just make it as 2.5 models. And also think it should provide services like the second and third industry. This means it limits its development.